How to Build an Authentic Personal Brand as a Realtor (with a Little Help from AI Automations)
If you’re a realtor trying to stand out in a saturated market, here’s the hard truth: looking professional isn’t enough anymore. People want to work with people. Real, relatable, consistent humans they can trust. The problem? Most agents are still stuck posting generic listings and templated captions, hoping it connects with someone. It doesn’t. What ...